10% off any SEO package through December 31, 2020!
Delphinium’s founder has been providing Award-Winning SEO across the U.S. since 2011!
Optimizing your website, as in Search Engine Optimization, is an investment in your business’ future and it’s an important part of Search Engine Marketing (SEM), which also includes Pay-Per-Click (PPC) advertising.
Benefits of SEO
Unlike PPC, when you stop doing SEO, your results do not just go away instantly. The improved rankings from SEO done properly could possibly last for years and is more cost effective than PPC. Other benefits are that it improves your websites searchability, meaning that it makes your website more likely to show up in search results when your business, product, or service is searched for by potential customers. In this way, you can make more money from your website than just putting up a website with no thought to SEO at the start or as an ongoing process.
White Hat SEO
Delphinium is what is called a “white hat” SEO company. What that means is that you don’t have to worry about outdated or spammy SEO practices on your site that could possibly get your site penalized by Google. By following the current best practices your site should do well with SEO into the future, making SEO a good investment of time and money.
Some SEO companies get results by using “black hat” or “gray hat” SEO. What that means is that they use SEO techniques that Google has deemed spammy, but that may have been standard SEO practice at one time. Some examples of spammy SEO are hidden text, keyword stuffing, and excessive and unnatural backlinks. Sometimes these techniques work, but when they do, the increase in rankings is usually temporary and the risk of getting a Google penalty is too high.
One way of spotting bad SEO providers is that they will offer you a guarantee of #1 rankings, but the thing is that no SEO provider can guarantee #1 rankings. The way these providers work is that they take your money, provide you with spammy SEO and leave you to take the fallout from Google.
SEO Plans
Delphinium provides a FREE INITIAL CONSULTATION. During this consultation, Delphinium will learn about your business and tell you about our process. We’ll discuss how we can help your business grow and talk about the best SEO plan based on your budget and your business needs.
All SEO plans will receive a monthly SEO report with estimated ROI, search rankings for targeted keywords, and important analytics, such as number of visitors to your site.
Plans & Pricing
Budget | Small | Impact | Aggressive | Total Domination | Part-Time | Full-Time
$200 | $400 | $600 | $800 | $1000 | $2000 | $4000
6-7 | 13-15 | 20-23 | 26-30 | 35-40 | 64-80 | 120-160
Budget SEO Plan
Small plan is for small businesses wanting to get their feet wet in SEO or in industries with low-no local competition and with small budgets. You’ll get a customized plan of 6-7 hours of SEO per month.
You may have heard or read that you shouldn’t bother with SEO unless you can spend $750-$1000 or more a month or that a credible SEO company wouldn’t even consider you, but that’s not true. A lot of it depends on the size of the company, how many years they’ve been in business, their experience level, and the amount of online competition they have.
Not doing SEO at all does not make sense. Even one hour per week spent on SEO is better than none.
Is $200 a month still out of your budget range? Consider a monthly blog with Delphinium’s Blog Writing Service.
Small SEO Plan
The Impact SEO plan is designed for those small-mid size businesses with a little bit more of a budget and low competition that want SEO efforts to make more of an impact. You’ll get a customized plan of 13-15 hours per month.
Impact SEO Plan
The Knockout SEO plan is designed for small-mid size businesses with moderate competition that want to get serious about improving their online presence and beating their competition online. You’ll get a customized plan of 20-23 hours per month.
Aggressive SEO Plan
The Aggressive SEO plan is designed for small-mid size businesses with moderate-high competition wanting to aggressively increase their online presence and start to dominate search results. You’ll get a customized plan of 26-30 hours per month.
Total Domination SEO Plan
Designed for small-mid size businesses with moderate-very high competition wanting to aggressively work on beating out their competition in the search engines. You’ll get a customized plan of 35-40 hours per month.
Part-Time SEO Plan
Don’t want the hassle of hiring an employee? Outsource your part-time SEO professional position. The Part-Time SEO plan is the equivalent of hiring a part-time person to manage the SEO efforts of your company, without having to pay for any learning curve or employment benefits.
You’ll get a customized SEO plan of 64-80 hours per month, approximately 16-20 hours per week of SEO work.
Full-Time SEO Plan
Don’t want the hassle of hiring an employee? Outsource your full-time SEO professional position. The Full-Time SEO plan is the equivalent of hiring a full-time person to manage the SEO efforts of your company, without having to pay for any learning curves or employment benefits.
You’ll get a customized SEO plan of 120-160 hours per month, approximately 16-20 hours per week of SEO work.
What It Includes (Make tables?)
SEO Analysis
If you had your website built by Expeditions, part of this was already included.
Site Analysis
Backlinks Analysis
Google Penalty Check
Mobile Friendly Check
Competition Analysis
Keyword Phrase Research
On-Page Optimization
If you had your website built by Expeditions, all or part of this was already included.
Title & Meta Tags
Web Copy
Page Speed Analysis
Fix Page Speed Issues
Internal Links
H tags
Images
Sitemap
Google Webmaster Tools
Google Analytics
Content Marketing
Blog Writing
Press Release Writing
Press Release Distribution
YouTube Video Marketing
Infographic Creation
Claim & Update Online Listings
Google My Business/Google Maps
FourSquare
Yelp
Manta
Bing
Etc.
Social Media Marketing
Google +
Set-Up & Posting
Miscellaneous SEO
Classified Submissions
Evaluation of Efforts
Monthly Client Report
States and Cities of successful SEO campaigns (Includes several high competition markets!)
Expeditions only works with one company per industry in a market area. That means you will never have to worry that we will provide the same SEO service to a competing business in your geographical location.
Alabama, Arizona, Arkansas, California, Colorado, Florida, Georgia, Illinois, Indiana, Kentucky, Louisiana, Massachusetts, Minnesota, New York, New Mexico, North Carolina, Ohio, Oklahoma,
South Carolina, Texas, Utah, Washington State, and West Virginia.
Successful with SEO in the following cities in WV:
Beckley WV
Charleston WV
Dunbar WV
Elkview WV
Kanawha City WV
St Albans WV
Better than Google AdWords (PPC)?
With AdWords, you have to pay to continue to be listed, but with SEO, even if you quit paying for it, your results don’t just go away. For instance, once you get a keyword ranking on page one in Google Search Results it tends to stay there, whereas you have to pay for every click with PPC listings and they are gone after you stop paying. Futhermore, studies have shown that people often skip PPC listings for unpaid search results.
What kind of results can I expect?
The effectiveness of any campaign depends on many factors. These include the age of your website and current ranking, not looking like you’re trying to spam the search results.
Local SEO compared with National SEO typically has faster results, especially for key phrases with low-moderate competition. It’s recommended that you give SEO 6-Months to see results, but that is for Local SEO. The recommendation for National SEO is 9-Months due to typically being harder to rank.
Ranking time depends often depends on competition. Sometimes it can take weeks or in the case of high-very high competition, months.
Do you offer a guarantee?
No reputable SEO company can offer guarantees. However, Expeditions knows that if we don’t provide results that you’ll go elsewhere.
What is the minimum commitment required?
Although you can cancel at anytime, it’s a good idea to give it at least 6 months to start to see results. If you are impatient to see traffic flow to your website as soon as it is up and running, you may want to consider PPC (pay-per-click) advertising, which tends to have a smaller ROI and only lasts for as long as you pay for the service.
Why should I continue SEO on a monthly basis after my site is ranking well?
Top rankings can change. Normally when a website makes it to the first page of Google Search results, it tends to stay there, but things do change, such as the addition of new competition. This could be from a new business in the area or from an existing business trying to outrank you.
Also, after you rank well for the initial set of keywords, it’s time to work on additional keywords and cities near you. The goal is to continue to increase traffic to your website. This will be traffic that is specifically searching for your services.
Continue with link building.
What are the terms of payment?
For new clients, once you’ve determined your plan you’ll need to make a down payment of at least 1/3 the monthly fee. Established clients with a good payment record with Expeditions can expect to see it on their next bill.
Blog SEO terms
Organic Results – Unpaid search results
Algorithms – the system Google uses to determine which sites rank for particular keywords. SEO’s that stay up-to-date make it a practice to know about algorithm changes.
Conversions – Increase in traffic or sales.
Bounce rate – the percent of visitors that immediately leave site. If your site is optimized well, it is attracting the people that are interested in your services and are less likely to leave your site as soon as reaching it.
<h2>Can I Just Do It Myself?</h2>Sure you can, but you may not get the results you want. Learning SEO is a huge time investment. Time that will take you away from growing your business in ways that you already know how. SEO is also constantly evolving to keep up with changes that Google makes in the algorithm that it uses to determine a websites ranking in search results. Using outdated practices will have no effect in rankings or, worse, get your site penalized and kicked out of the search results altogether.
It’s also important to continue monitoring your rankings and continue with link building.
What are the terms of payment?
For new clients, once you’ve determined your plan you’ll need to make a down payment of at least 1/3 the monthly fee. Established clients with a good payment record with Delphinium can expect to see it on their next bill.
What services other than SEO does Delphinium provide?
Although Delphinium specializes in Internet Marketing including SEO, we understand that most of our clients would prefer to work with only one agency for as much of their marketing and graphic design needs as possible.
Ready to get started? Call Delphinium today at <strong>304-207-0795</strong> to learn more about how an SEO plan can help grow your business.